About Us

Sunrise Management & Consulting Multifamily Real Estate Experts, headquartered in Albany, NY, is a Real Estate Consulting and Property Management company, providing a full spectrum of real estate services to transform real property into great investments and great communities. We provide performance-driven management, consulting and market information services for owners and investors in multifamily real estate. Jesse Holland formed Sunrise Management & Consulting in 1998 to focus on managing large multifamily rental properties. After 20+ years managing both residential multi-family and commercial properties, we know how to meet every challenge head-on, keeping your investments running smoothly and helping to add value to your properties.

How We Do It

No two investors or property owners are exactly the same, nor are their goals, Sunrise specializes in developing solutions that fit your individual needs. Through years of experience and hands on problem solving, we know how to optimize each and every real estate investment.

Our scope of services is tailored to meet your goals.

• Do you need help developing a strategic plan?
• Leasing up or repositioning a property?
• Day to day operational management?

You wouldn’t trust your investments to just anyone would you? That’s why more real estate investors and property owners are coming to Sunrise Management & Consulting to develop and manage their properties. Trust, experience and peace of mind is knowing that problems are being taken care of. Contact us to discuss your investment property opportunities.

Executive Management

Jesse Holland

Jesse Holland, President and Founder, is responsible for the vision and direction of Sunrise Management & Consulting business initiatives. He creates new business opportunities for Sunrise and our clients, consults with clients on strategic business planning, and leads the development of staff excellence. Jesse is an Institute of Real Estate Management (IREM) Accredited Residential Manager (ARM) and Certified Property Manager (CPM), a Quadel Certified Assisted Housing Manager (AHM) and a Licensed Real Estate Broker in New York State, New Jersey, Pennsylvania and Massachusetts. He is a past president of the New York Region Chapter 93 of the IREM Association, and a past Regional Vice President of IREM. As a successful multi-family property owner himself, Jesse knows the nuances and challenges his clients face every day and how to approach these issues with proven solutions to achieve successful outcomes and maximize real estate investment values.

Keith Flores

Keith Flores, Vice President, is responsible for the management, consulting, and brokerage divisions of the company. He oversees the day-to-day operations of multiple commercial and multifamily communities, staff development, and financial reporting. With excellent problem solving skills and the ability to quickly assess dynamic situations, Keith provides a diverse staff leadership in motivation and focus on customer service. Keith is an Institute of Real Estate Management (IREM) Accredited Residential Manager (ARM) and Certified Property Manager (CPM), and a Licensed New York State Real Estate Salesperson. He currently serves on the Executive Committee Council of the New York Capital Region Chapter 93 of the IREM Association

Heather Schechter

Heather Schechter, Director of Marketing and Business Development, is responsible for identifying and developing new business opportunities and building and expanding the public presence of the company and its clients. She oversees the marketing of multiple apartment communities, including the branding, advertising, public relations, and communications functions. Heather brings to Sunrise her experience in marketing in Albany and New York City. She is currently the President of the Capital Region Public Relations Society of America. Heather is a licensed New York State Real Estate Salesperson. She holds a Bachelor of Arts degree in History from Columbia College and a Master of Science degree in Education from the Sage Colleges.